Business EconomyPosted at: Oct 21 2026 7:20PM


Bank of Baroda launches festive campaign ‘bob Ke Sang Tyohaar Ki Umang’

Mumbai, October 21 (UNI) Bank of Baroda has launched its festive campaign, ‘bob Ke Sang Tyohaar Ki Umang – Shubh Bhi, Labh Bhi’, offering a range of benefits across home loans, car loans, MSME financing, savings products and debit card spending.
The campaign aims to make festive purchases and financial aspirations more accessible to customers through competitive interest rates, special concessions, processing fee waivers and exclusive festive offers.
Under the festive campaign, the bank is offering home loans at interest rates starting from 7.40%, with quick sanctions, minimal documentation and a complete waiver of processing fees. Customers planning to purchase a plot for subsequent house construction can opt for the bank’s bob Swabhoomi plot loan, which offers lower margin requirements, longer repayment tenures and zero processing fees.
Eligible borrowers can also benefit from additional interest rate concessions of 0.05 percentage points for women and 0.10 percentage points for specified categories, including individuals below 40 years of age, government, PSU and corporate customers maintaining bob Salary Accounts, and HNI and Radiance customers.
Car loans are available at interest rates starting from 7.85%, supported by digital processing, quick sanctions and minimal documentation. Customers opting for bob Green Wheels electric vehicle loans can avail themselves of an additional interest rate concession of 0.15 percentage points, along with an extended repayment period.
The bank is extending festive benefits to everyday purchases through instant discounts for Bank of Baroda debit cardholders. The offers cover categories such as shopping, food, travel and groceries through participating brands and merchants.
The campaign also features savings products designed for women customers. The bob Global Women NRE/NRO Savings Account offers an Auto Sweep facility and complimentary personal accident and air accident insurance coverage.
The bob Women Sapphire Savings Account includes benefits such as cancer care coverage of up to ₹10 lakh, online doctor consultations for family members and exclusive offers on the Tiara Credit Card.
For customers seeking to build a regular savings habit, the bob Flexi Systematic Deposit Plan allows monthly contributions starting at ₹500, with interest rates fixed for the entire deposit tenure.
Bank of Baroda is offering financing solutions to help micro, small and medium enterprises establish, expand and scale their operations during the festive season.
These include bob Green Plug, which provides loans of up to ₹5 crore for setting up or expanding electric vehicle charging stations, battery-swapping infrastructure and related facilities. The bank also offers Construction and Mining Equipment (CME) Financing, with repayment tenures of up to 60 months.
Another offering, Baroda Mahila Swavalamban, is a collateral-free financing scheme aimed at women entrepreneurs. It features extended repayment tenures, a complimentary QR code for business-to-business transactions and attractive interest rates.
Commenting on the campaign, Beena Vaheed, Executive Director of Bank of Baroda, said the festive season is an important time for individuals and families to fulfil aspirations, including purchasing homes and vehicles, expanding businesses and building long-term savings.
She said the bank aims to make financing more accessible and rewarding through competitive interest rates, attractive benefits and solutions tailored to diverse customer requirements.
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Tags: #Bank of Baroda launches festive campaign ‘bob Ke Sang Tyohaar Ki Umang’
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